Category Archives: Discrimination

To Bleach or Not to Bleach

Loreal denies digital lightening of Beyonce Knowles

So now all heads turn to Beyonce Knowles, as allegations of the R&B spokesperson of L’oreal was said to be digitally bleached in an advertising campaign by the cosmetic giant.

We say…


You be the judge.

For more on Skin Bleaching check out my other popular post:
Fair and Lovely ..Heavy cost of Light Skin.


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Filed under Africa, Colorism, Culture, Current Events, Discrimination, Health, Life, Makeup, Media, Photos, Products, Skin bleaching, Thoughts

Light Skin Women Get In For Free!!!

 Apparently, at an upcoming party in Detroit, they are letting women with light skin in for free. As much as I post and talk about this subject. I really don’t have anything to say about this today. Just thought I’d let everyone see how we are still affected by this everyday. 


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Filed under Africa, Colorism, Culture, Current Events, Dancing, Discrimination, Free, Life, Media, News, Party, Photos, Racism, Thoughts, World

British Airways: True Story


This was a scene that took place on a British Airways flight between Johannesburg, South Africa & London.
A white woman, about 50 years old, was seated next to a
black man.

Very disturbed by this, she called the air hostess. “You
obviously do not see it then?” she asked. “You placed me next to a black man. I did not agree to sit next to someone from such a repugnant group. Give me an alternative seat.”

“Be calm please,” the hostess replied.
“Almost all the places on this flight are taken. I will go to
see if another place is available.”

The hostess went away & then came back a few minutes later.

“Madam, just as I thought, there are no other available seats in Economy Class.

I spoke to the captain & he informed me that there is also
no seat in Business Class. All the same, we still have one place in First Class.”

Before the woman could say anything, the hostess continued.
“It is unusual for our company to permit someone from Economy Class to sit in First Class. However, given the circumstances, the captain feels that it would be scandalous to make someone sit next to someone so disgusting.”

She turned to the black guy & said:

 “Therefore, Sir, if you would like to, please collect your hand luggage, a seat awaits you in First Class.”

At that moment, the other passengers, who’d been shocked by what they had just witnessed, stood up & applauded.

This is a true story that happened recently.

If you have any interesting stories such as these send them to me or reply to this post!


Filed under 3arabi, Africa, Colorism, Culture, Current Events, Discrimination, Euro, Life, London, News, Racism, Racist, Thoughts, Travel, World

Fair and Lovely – “Heavy Cost of Light Skin”


I recently started a topic discussion on

Titled: Heavy Cost of Light Skin.

Here is a preview as well as some of the comments people had to say about this growing issue…

By: Joan Baxter

The use of bleaching creams to lighten complexions seems to have reached epidemic proportions in Mali, despite widespread education campaigns. Women who refuse to bleach often find themselves regarded as second class citizens.
A woman who did not bleach her skin said she is often not offered a chair at baptisms, and is asked to make herself scarce when group photographs are taken at marriages.

How does everyone feel about this…being that it’s a huge issue nowadays?


Male, 22, Los Angeles, CA


Just sad that any society would have a perception like that.


Female, Age Private, Kansas City, MO


Self hate just like some in the US….strong feeling for an African country to emulate the beauty standatds of whites…

To read full article visit:

For full comments on this topic ( this url :


For more articles on this issue visit:

For more interesting information visit:

Not enough info (wink)…here are some books:

The Color Complex by Kathy Russell

Don’t  Play in the Sun by Marita Golden

Blacker the Berry by Wallace Thurman


This video below is an ad by Fair and Lovely products… The video is in Arabic, but basically what’s happening is the young woman is discriminated because of her skin tone…

The video below is a scene from Spike Lee’s film School Daze which does a great job satirizing the issue (colorism).

The following video feature Shah Rukh Khan in an ad for

Fair and Handsom Cream- Emami



Filed under Africa, Asians, Colonialism, Colorism, Culture, Current Events, Discrimination, India, Life, London, Media, Middle East, Mode, News, Products, Racism, Science, Shah Rukh Khan, Skin bleaching, Thoughts, Video, World